Business Strategy (häftad, eng)

Business Strategy is a compact, plain-speaking textbook for those approaching strategy for the first time. Key features include: international case studies; chapters on current issues such as CSR, emerging markets and new technologies; hot topics: research project areas to investigate, and guru guides: bite-sized bios of key thinkers in the field.Accompanying online resources for this title can be found at bloomsburyonlineresources.com/business-strategy-3e.

These resources are designed to support teaching and learning when using this textbook and are available at no extra cost.

Format	Häftad
Omfång	392 sidor
Språk	Engelska
Förlag	Bloomsbury Publishing PLC
Utgivningsdatum	2011-04-01
ISBN	9780230218581